Every good conversation starts with hello

Direct Mail

Whether you need some oomph in your direct mail program, great copywriting that connects your donor with the work you do, full-service direct mail design or end to end project management we can help. Most importantly, we can help your donor know how much your beneficiaries need their help!


We partner with digital specialists to ensure we can deliver cutting edge digital campaigns for our clients. Together, we help you deliver a campaign that engages donors with your work. We can help on every level from eDM copywriting to end-to-end strategic campaigns. Digital doesn’t need to be intimidating and no matter the size of your organisation, we can help you reach the donors that are the lifeblood of your work.

Donor Centric Communications

With a team of copywriters and designers that live and breathe fundraising, we can help put together communications that stand out, inform your donors and make them feel like the hero that they are. Whether it’s a curated donor journey, full donor journey or a street fundraising proposition and pitch – let us can help you!

Who we've worked with


“Writing a series of donor engagement letters (from a puppies perspective, no less!) was an overwhelming task for us to take on, especially on an ongoing basis. We needed to entrust this job with an experienced fundraising copywriter – to ensure our supporters would be delighted each time they received a letter from their sponsored puppy in the post.

Jess makes the letters read so well, the letters are sweet and informative and our supporters have told us how they simply love receiving the letters from their sponsored puppy. 

Jess turns these letters around for us in what seems like no time at all and with such a knack of being able to express the pups personalities! The best part is we can completely trust Jess to get the letters right the first time around without the hassle of going through multiple rounds of copy.

I would highly recommend Jess to any not-for-profit looking for an expert copywriter to enhance their fundraising material.”

Victoria Toth

Acting Direct Marketing Manager, Vision Australia Seeing Eye Dogs

“I have had the pleasure of working closely with Jess over the last few years and have been consistently impressed with both her energetic and positive approach to her work.

Jess is a consummate professional and consistently works hard and delivers high quality. With a donor-centric focus, Jess was able to quickly understand our donors and our brand. Jess is easy to work with, very likeable and can work independently and as part of a team. Most importantly, Jess felt like part of the fundraising team.

Jess streamlined our fundraising communications to ensure consistency and in the look and feel. Some of these materials include direct mail appeals, bequest materials and EOFY receipt letter. Jess also developed a best in class creative and concept for our face to face program and materials. Lastly, Jess also optimised our eDM program to allow for higher engagement and fundraising income.

It is without hesitation that I recommend Jess for any organisation seeking to make a difference to both engagement and fundraising income.”

Amber Maxwell

Head of Fundraising, Royal Flying Doctor Service, South Eastern

“We used Jess as a copywriter for our fundraising appeals in 2015 and were extremely satisfied with her quality of work, timeliness, warm, friendly nature and how easy Jess is to work with.

Jess’s work with us has included conducting interviews with campaigners, writing 2-3 versions of letters each containing different variable paragraphs and coming up with catchy headlines.

Our 2015 end of year appeal was successful and generated over $112,000 of income which will go towards Greenpeace’s critical campaigning work for 2016.

As we are an independent organisation which relies solely on individual donations, direct mail appeals are incredibly important as part of the fundraising mix for Greenpeace. Jess consistently delivers high-quality work and provides materials which help to strengthen one of our greatest assets as a campaigning organisation : Storytelling.

The ability to tell a story through good copywriting is essential to ensure our message is communicated to donors in the most effective way. Jess understands our mission and vision, and her work reflects her passion for helping the environment. Above all, she is an absolute pleasure to work with.”

Beverley Moisey

Direct Marketing Coordinator, Greenpeace Australia Pacific

“Our relationship with Jess at Hello has been strong, fun and flexible since our first project over a year ago. Since then we have relied on Jess to deliver copy for a number of different clients and she consistently hits the mark. I cannot recommend her or Hello Fundraising enough. Working with her is like having her in your team.

Our projects have covered areas from Social Media Management, Copywriting to general support in direct mail best practice. Her knowledge and experience in direct mail and the nonprofit industry is exceptional. Jess always manages her area of client delivery with professionalism and never misses a deadline.

The best thing about working with Jess is that she is reliable, excellent at what she does and if you need the occasional “sanity check” she’s there for you“.

Anthea Iva

Director, Redstone Marketing

“Jess is dedicated and diligent. She consistently went above and beyond what she was asked to do. She took on tough jobs and tricky situations. I can definitely say that she left our business in much better shape than when she found it!“

Josh Davison

Director, Dr Bill Davison.com

“We worked with Jess on Amnesty International’s 2016 tax appeal on children’s rights around the world. She brought her years of human rights experience to the project, producing two excellent letters and lift copy. She was always available throughout the project, super passionate about the topic which came through in the final product. Jess also showed off her skills as an interviewer by interviewing Amnesty’s Director of Crisis Response on video camera. This interview formed the basis for the story she told in the appeal. It was an absolute pleasure to work with her“

Rowan Lyon

Donor Development Coordinator, Amnesty International Australia